Two years ago people were agog at Seattle’s “The Future of Training” conference when Dick Carlson showed some examples of user-generated learning: short, narrated PowerPoint, podcasts, blog-posts, and searchable chat. This might have been a bit upsetting to the top-down training managers present. I can understand their feelings. If the users are generating the learning content, why do they need us?
This month I did a close comparison between the number one user-generated learning site: YouTube, and the upstart Learnandsave.com. A recent article in the New York Times found that a lot of 12-year-olds will start “search” with YouTube videos, and then go to Google only if they can’t find what they want in video form. So?
Learnandsave.com is definitely oriented toward consumers at this point. Still, if your new hires start putting together tutorials on how to do their jobs and posting them, don’t be surprised. In the meantime, here’s a great place to find out about waxing skis and home improvement. VidTeams did a fun video where we handed-out camcorders at a presentation, asked the audience to record the presentation, and then produced a video on “Making Short Learning Videos” using the footage.
Employee-Generated Content:
2 years ago Deloitte decided to encourage their entire employee base to do that. Search for Deloitte Green Dot on YouTube and see how many excellent, spirited, engaging videos you find!
The learning is going to percolate up, regardless of whether the people at the top make it happen or not.
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